Sunday, March 6, 2011

Adobe Reader X. Is this a legitimate copy of Adobe Reader?

A number of times I've upgraded clients' machines with Adobe and I was perplexed to see Adobe Reader X. Not 7, 8, 9 or 10. I couldn't help but be a little concerned that perhaps some clients had malware installed on their computer, but everything was OK.

This is an example of where Adobe have decided for marketing purposes to use Roman numerals. Yes X is 10 in Roman numbers.

I really wish they didn't do that as it really does confuse people and supporting computers takes time and time is money. What are they going to do when versions 11 or and 12 come out!

So in summary, there is no need to be concerned if you find yourself with Adobe Reader X on your Desktop. It is the current version of Adobe. Adobe have just changed to using Roman numerals for their release numbering, at least for this version.

Some of you may remember channel 10 did the same in Melbourne some years ago and as we can see they don't use X any longer. You know the really funny thing is I associate X with an error or a cross, so reading Adobe Reader X made me feel like there was an error. I don't really think Adobe wants their products to suggest an error when people see their product. That can't be good marketing.

Kelvin Eldridge

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