Wednesday, November 29, 2017

Google search algorithm update around 7-8 October 2017.

I decided to share some stats from one of my sites. The site enables people to convert kj to Cal. The site is www.convertkilojoulestocalories.com.au. The site is a handy web app I and others regularly use.

Below is a graph of the number of sessions since the start of September 2017. As you can see there's a large increase and the number of sessions has more than doubled.


I did nothing during this period that would have any effect. I can only put this down to a change in Google's algorithm. There was only one change on the 9 September 2017, which was to add the words "Thank you for visiting my web site:-)" and then the next change was on the 11 November 2017. Now whilst there's still a slim change the change is to do with something I'd previously done to the site, it's more likely a Google search algorithm change as there's gossip on the internet that a change did occur at this time,

The real concern here for those relying on Google search  for business, is at any time their traffic can double as it did here, but just as equally traffic can disappear overnight and you'll be none the wiser for it happening. This shows just how risky it is to rely on organic traffic from search engines as the main source of business.

I hope this insight assists others.

Kelvin Eldridge
www.OnlineConnections.com.au
IT support.

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